Multigenerational Travel
Multigenerational travel is still one of the fastest-growing segments of the travel industry and will undoubtedly continue to be popular after extended families have been apart for so long and are eager to be together again. A survey conducted by Marriott Bonvoy found that spending time together and creating memories are the top reasons why families go on trips together. It also found that 93% of grandparents take at least one multi-generational trip per year and that 89% of parents said they are planning on taking a family vacation this year. Needless to say, family travel isn’t going anywhere.
Sound like fun? Cruises are a great way to explore with the whole family.
Domestic Family Travel
Many aspects of family travel have remained unchanged, despite the pandemic. However, domestic travel remains much more prevalent than international travel. In a 2021 survey conducted by the Family Travel Association (FTA), 83% of respondents plan to take a multi-day vacation in the U.S. within the next year.
Beach vacations are what 61% of families are planning, according to FTA’s survey. Theme parks, water parks and national parks are trending too, with 51% and 46% of responding families interested in taking these kinds of trips. Lucky for them, theme parks are open and national parks are free to visit a few days every year, with multiple pass options on the non-free days.
Use of Travel Advisors
It’s no joke that the state of travel is much different now than it was pre-pandemic. Cancellation and safety protocols are more important than ever before to travelers. Lucky for them, travel advisors are the experts. According to FTA’s 2021 survey, 65% of respondents say they would consider using a travel advisor in the next two years. Many said that the pandemic has increased their likelihood of using a travel advisor. From peace of mind, many family travelers are leaning towards travel advisors for their destination expertise and in-depth product knowledge.”
Families are here to make memories and travel advisors are here to make that happen!
Did you know…
- The most popular vacation types for families are beach vacations, visiting theme parks and visiting national parks. Millennial and Gen Z families tend to take city vacations or visit water parks.
- Family travelers’ main sources for travel inspiration are family travel-related social media content.
- When family travelers who used a travel advisor to book in the past were asked why they used one, 48% said travel advisors have in-depth knowledge and 43% said they have better rates and prices. See, you advisors really are the best!
- Kids are now decision makers, too! Sure, the adults hold the purse strings, but kids have more influence than ever on their vacation’s destinations and activities.
Family Travel Facts
Top U.S. Destinations for Family Travel:
- Orlando
- Maui
- Fort Myers
- Oahu
- Tampa
- Fort Lauderdale
- Phoenix
- Destin
- Clearwater
- Denver
Domestic – 83%
International – 19%
Source: Family Travel Association 2021 Family Travel Survey
Let me help you plan your Dream Vacation, Destination Wedding, Honeymoon, Family Reunion, or Cruise! Please reach out to me with any questions you may have!
